In this article, you will learn how to increase YouTube ranking for older videos fast by using YouTube analytics.
I suggest that you read this full article before you approach YouTube ranking service because analytics gives you insight on already ranking videos that are uploaded on your channel previously.
So before I take you to the main topic here are some interesting YouTube factors that will help you know more this video search engine.
How was YouTube created
YouTube was created by Chad Hurley, Steve Chen and Jawed Karim in 2005.
First video on YouTube which was uploaded and shot by Yakov Lapitsky at the San Diego Zoo which shows its co-founder Jawed Karim in front of the elephant in below video.
The most viewed video on that is all time classic known as “Charlie bit my finger” which has almost 282,151,886
Why is YouTube important
They have around billion users, which is one-third of internet users where they watch millions of hours on this platform and generate billions of views.
YouTube is localized in eighty-eight countries which can be accessed by seventy-six different languages and that cover ninety-five percent of world’s internet population.
More than half of YouTube video views comes from mobile devices platform and India is emerging with the mobile internet now familiar with the 4G speed and devices should make you think the potential of being a video publisher and how you can be benefited and make money from this video search engine.
A number of channels who earn six figures per year on this video platform are up by fifty percent (year on year).
As of March 2015 creators filming in YouTube platform have created around ten thousand videos which have generated over one billion views and seventy plus million hours of watch time.
Google’s parent company Alphabet has reported total revenue of $26.06 billion from $21.33 billion in 2016 through their mobile search engine and YouTube as their primary subsidiary revenue-driving subsidiaries of the search engine giant as reported by J Walker Glascock in his recent article on csmonitor.com.
With above information, you can understand the level of growth and how Google could be planning its future strategies to increase the ad revenue of their video platform.
So this brings great opportunity for video creators or publishers where the ad revenue is shared and by now there are many YouTube superstars who are making huge income from this platform.
YouTube stands in second place after Google, because more people find it easy to watch the video where things are shown rather than it should be read by them.
How to increase YouTube ranking for older videos
Before you start following the steps I would suggest you choose the videos that are older by few months and most YouTubers tend to forget their earlier videos thinking of new videos so choose the videos which have been uploaded some time back like few months old or even years which is not having more views or engagement also receiving enough traffic.
Follow below steps to know your videos are already ranking for certain keywords in YouTube search.
- Login to YouTube channel
- Go to Video Manger
- Click on Analytics
- Select Traffic Sources
- Select YouTube search
So once you land on this page you should be able to see many keywords that are targeting to your video
So what you should do?
You should click on top level search which opens the results in another tab on your browser.
Identify your video position for that particular keyword, so if you are able to see any ads displaying above the videos then you have hit the right keyword which has more importance with advertisers.
Because normally there will not be any ads shown above videos unless or until it is important for the advertiser.
So select the search term and add it to your tags section of your video editor.
Once you did with this step then the frequency of showing your video to that particular keyword is higher.
And which would get you more traffic, views, and subscribers and finally increase YouTube ranking.
Do you find it difficult to implement this technique or you know a better technique that could help YouTube video creators, leave your comments?